About Us
MarketPrax is led by Daniel Faintuch, a marketing veteran with over 20 years of experience. He began his career at Accenture before earning an MBA from Boston University. Most recently, as employee #1 and VP of Marketing for an Amazon-backed warehouse robotics startup, he spent over seven years building its marketing function from the ground up. Under his leadership, the company earned recognition from Elon Musk and the World Economic Forum while engaging with industry giants like DHL, FedEx, UPS and Walmart. Now, at MarketPrax, he helps companies in Supply Chain, Logistics, Automation and Manufacturing with brand positioning and marketing strategy, making them stand out and become leaders in their category.

SERVICE 1
Marketing Advisory
No one can compete with your CEO and VP of Sales when it comes to industry knowledge and expertise. However, sometimes a few strategic marketing insights can breathe new life into the business, bringing excitement and fresh interest for prospects. Our Marketing Advisory provides that boost without requiring a long-term engagement. Whether through a weekly strategy call, a monthly check-in, or simply being available for guidance and marketing clarity, we help your team uncover opportunities, sharpen messaging, and keep marketing initiatives aligned with sales. It’s expert insight, on your terms, that inspires action and helps your team get more out of their existing efforts.


SERVICE 2
Brand Positioning
Brand Positioning is the foundation of a company’s competitive edge and the primary driver for growth—without it, you're just playing a numbers game, reaching out to not-so-interested prospects that forget about you before they even have a chance to hang up. Companies with bold branding and unique positioning gain mindshare and market share, creating a self-propelled engine of growth that brings committed clients, who wouldn’t consider anyone else. MarketPrax guides companies through this process helping them identify, test, refine and implement a successful brand and marketing positioning.
SERVICE 3
Fractional VP of Marketing
On a limited basis, our founder may also be available to join select companies as a Fractional VP of Marketing. This means gaining a seasoned expert and strategic leader that can help design, evaluate and implement successful marketing strategies—without the cost of a full-time executive. A VP of Marketing does more than suggest ideas; they create a clear action plan, focus on the right priorities, and ensure every marketing effort delivers real impact. With our expertise, you’ll generate high-intent leads with less effort, improving sales, and achieving a rock-solid competitive edge.



